Industry guides
Guides for wholesalers & distributors
The enquiries that arrive after hours, the questions your team answers ten times a day, and the leads that go quiet before anyone replies. 11 practical articles on fixing them for wholesalers & distributors.
See how SpideyChat works for wholesalers & distributorsStock and Lead Time Questions on Trade Ecommerce Sites
Trade buyers plan jobs around availability and cannot trust what a site tells them. A teardown of why stock data fails and what it costs.
Customer Specific Pricing Questions on B2B Stores
Trade buyers see list prices and leave. A teardown of why account pricing breaks online and what it costs a distributor.
Product Availability and Discontinued Line Questions
Buyers chasing a discontinued line are ready to order something. Example conversations that turn an out-of-stock answer into a sale.
Reordering and Order History Questions on Trade Stores
Trade buyers reorder constantly and most stores make it hard. A playbook for removing the friction that sends them to a competitor.
Punchout and Procurement Integration Questions
Large buyers cannot order from a normal trade store. Example conversations for answering procurement integration questions without overpromising.
Dropship and Fulfilment Enquiries From Online Sellers
Dropship enquiries arrive in volume and most are not worth taking. A decision guide for qualifying online sellers and protecting margin.
Bulk Order and Quote Requests on B2B Stores
Bulk enquiries arrive through a retail checkout that cannot handle them. A teardown of the mismatch and how to capture volume requests properly.
Trade Account Questions on B2B Ecommerce Stores
Trade buyers ordering online ask about logins, pricing and credit, not products. Example conversations for answering them without a phone call.
Stock and Lead Time Questions From Retail Buyers
Retail buyers ask wholesalers what is in stock and when it will arrive before every order. Example conversations for answering stock and lead time questions.
Minimum Order and Pricing Questions From Trade Buyers
Trade buyers ask wholesalers about minimum orders and pricing before anything else. Example conversations for answering clearly and keeping buyers engaged.
Trade Account Applications That Stall
Trade account applications often stall at wholesalers because buyers do not know what is needed. Why it happens and how to get more approved accounts.