Category
AI Assistants
15 articles
Which Pages on Your Website Actually Need an AI Assistant?
Where to put a chatbot on your website, page by page: where an assistant earns its place, where it distracts, and how to decide for your own site.
5 min readWhat a Website AI Assistant Can Realistically Do in Its First Week
Realistic expectations for a website AI assistant's first week: what works straight away from your existing content and what only improves with review.
5 min readVirtual Assistant or Website Assistant? Two Very Different Hires
A human virtual assistant runs your admin while a website assistant answers visitors. Where each one fits, and the mix-ups that waste money.
5 min readUsing an AI Assistant to Explain a Complicated Service Simply
How to set up a website assistant that explains a complicated service in layers, uses examples, and knows when a person needs to take over.
5 min readAn AI Support Assistant for Customers You Already Have
Post-sale questions about set-up, accounts and warranties need different handling from sales chat. Here is when to answer and when to open a ticket.
5 min readAn AI Shopping Assistant for 'Will This Fit?' Questions
Sizing, compatibility and dimension questions stall online purchases. Here is how a shopping assistant answers them from product data and returns policy.
5 min readPutting an AI Sales Assistant on Your Pricing Page
Your pricing page draws the most serious visitors. Here is what they ask there and how a sales assistant should answer without giving money away.
5 min readAI Assistant, Chatbot or AI Employee? The Terms Untangled
AI assistant vs chatbot vs AI employee: plain definitions of overlapping labels, the real difference between answering and acting, and what to ask vendors.
5 min readHandling Venue and Event Enquiries With an AI Assistant
A venue enquiry assistant can answer capacity and catering questions and capture dates and guest numbers, without ever confirming availability itself.
5 min readAn AI Customer Service Assistant for Subscription Businesses
How a subscription customer service assistant should handle billing, plan changes and cancellation requests honestly, without dark patterns or dead ends.
5 min readUsing an AI Assistant to Gather Quote Details Before You Call Back
Let a website assistant collect the job specification first, so your callback delivers a quote instead of a twenty-minute interview.
6 min readHow Charities Use an AI Assistant to Answer Donors and Volunteers
How small charities with no front desk use a website assistant to answer donors, volunteers and service users, and where a person must step in.
5 min readNaming Your AI Assistant: Personality Without the Gimmicks
How to choose an AI assistant name, avatar and persona that suit your brand, and the cheesy choices that quietly cost you credibility with customers.
5 min readAI Assistants for Clubs and Membership Organisations
How a membership organisation assistant can answer joining, fees and schedule questions for volunteer-run clubs, associations and societies.
5 min readAn AI Assistant for B2B Businesses With Long Sales Cycles
A B2B AI assistant should help researchers without forcing a demo, spot real buyers, and pass warm leads to sales with the context they need.