Category
AI Assistants
15 articles
An AI Assistant for B2B Businesses With Long Sales Cycles
A B2B AI assistant should help researchers without forcing a demo, spot real buyers, and pass warm leads to sales with the context they need.
AI Assistants for Clubs and Membership Organisations
How a membership organisation assistant can answer joining, fees and schedule questions for volunteer-run clubs, associations and societies.
Naming Your AI Assistant: Personality Without the Gimmicks
How to choose an AI assistant name, avatar and persona that suit your brand, and the cheesy choices that quietly cost you credibility with customers.
How Charities Use an AI Assistant to Answer Donors and Volunteers
How small charities with no front desk use a website assistant to answer donors, volunteers and service users, and where a person must step in.
Using an AI Assistant to Gather Quote Details Before You Call Back
Let a website assistant collect the job specification first, so your callback delivers a quote instead of a twenty-minute interview.
An AI Customer Service Assistant for Subscription Businesses
How a subscription customer service assistant should handle billing, plan changes and cancellation requests honestly, without dark patterns or dead ends.
Handling Venue and Event Enquiries With an AI Assistant
A venue enquiry assistant can answer capacity and catering questions and capture dates and guest numbers, without ever confirming availability itself.
AI Assistant, Chatbot or AI Employee? The Terms Untangled
AI assistant vs chatbot vs AI employee: plain definitions of overlapping labels, the real difference between answering and acting, and what to ask vendors.
Putting an AI Sales Assistant on Your Pricing Page
Your pricing page draws the most serious visitors. Here is what they ask there and how a sales assistant should answer without giving money away.
An AI Shopping Assistant for 'Will This Fit?' Questions
Sizing, compatibility and dimension questions stall online purchases. Here is how a shopping assistant answers them from product data and returns policy.
An AI Support Assistant for Customers You Already Have
Post-sale questions about set-up, accounts and warranties need different handling from sales chat. Here is when to answer and when to open a ticket.
Using an AI Assistant to Explain a Complicated Service Simply
How to set up a website assistant that explains a complicated service in layers, uses examples, and knows when a person needs to take over.
Virtual Assistant or Website Assistant? Two Very Different Hires
A human virtual assistant runs your admin while a website assistant answers visitors. Where each one fits, and the mix-ups that waste money.
What a Website AI Assistant Can Realistically Do in Its First Week
Realistic expectations for a website AI assistant's first week: what works straight away from your existing content and what only improves with review.
Which Pages on Your Website Actually Need an AI Assistant?
Where to put a chatbot on your website, page by page: where an assistant earns its place, where it distracts, and how to decide for your own site.